References
- Canadian Nuclear Safety Commission
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I wanted to say a big thank you to your team for the great work you recently did for us in the area of social marketing research. It was great to work with a team seasoned enough to understand the underlying social media concepts, and to recognize the importance of providing a robust, defensible research basis for recommendations.
I appreciated the thoroughness with which your team handled the various aspects of the subject, and the comprehensive detailed report. It was a surprising value-add when the team lined up direct conference calls between us and our peer US regulator. Much appreciated.
Your team was also a great pleasure to work with, and was friendly, professional, respectful and fast. I look forward to other opportunities to work with the Kingsford team.
Betty Moore, Director
Corporate Communications, Strategic Communications Directorate - NDi Media
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I am pleased to write this letter of recommendation for Andrew Penny, president at Kingsford Consulting on behalf of myself and senior management at NDi Media. NDi benefited greatly from our consultation with him. He provided important and relevant data but more significant were his insights and leadership in the launching of our new division.
NDi commissioned Mr. Penny to create a marketing study on our web-based employee orientation programs. This was a new division for NDi and an emerging and somewhat elusive market globally. NDi interviewed many well recommended consultants in its vendor search before engaging Mr. Penny. Our senior staff insisted on a professional who would bring new information and innovative recommendations.
Mr. Penny brought to us an excellent plan. But special mention is made here for the process which he brought to bear, one of exploration, research, consideration and discussion. This was very invigorating for management and were able to evolve our thinking as a result of these meetings with him. He brings to his work a sense of care and involvement, energy and dedication which made his contribution to our effort invaluable.
As a direct result we are making new sales and closing on a financing agreement, based on the market study conducted by Kingsford Consulting.
Neil Smolar, President - Foreign Affairs and Trade Canada
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It was a pleasure to work with Kingsford Consulting Ltd. I found the work research done was in-depth, thought out, and a top of the line product. Kingsford took the time to listen to our needs, incorporate them, and, when required, to work though the issues not originally thought out by us before the project commenced.
- Xsilva
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Video of Dax Dasilva, XSilva- Barry Cordage Ltd.
What Kingsford Consulting (KC) did for us, was to demonstrate that you absolutely do not have to operate in a mainstream industry to achieve sustained great results. Indeed, KC was instrumental in determining what our core competencies and values were, and gave us the approach and the confidence to make the ensuing necessary bold strategic moves required to reach our business goals.
In other words, KC made us understand that we could become the best in the world in our field of expertise, and provided us with the tools and continued support to realign ourselves toward a rewarding path. They helped us see through the fog, and helped us start and follow through with a very profitable and stimulating journey to success.
Finally, I would not hesitate to recommend Andrew Penny and Kingsford Consulting to whomever wishes to realize a breakthrough. Call them as your step number one!
J. Peter Barry, President- LuminCity Inc.
Kingsford Consulting, and Andrew Penny in particular, have been instrumental in the success of entrepreneurial company LuminCity Inc. I first met Andrew at an Ottawa networking event several years ago, and thus established the all important ‘weak tie’.
Thanks to funding by IRAP and CAMC, Andrew and I were able to re-establish our business relationship through a series of consultation meetings beginning in February 2008.
The professionalism portrayed by Andrew charged the meetings with confidence. He responded quickly to all email and telephone communications. His experience and depth of market knowledge ensured that all potential markets were identified. Plus, his unique ability to develop effective strategies opened doors to new perspectives. His service is highly recommended to those who seek useful business advice.
Linda Pond, President, Customer Connects CEO- Business Development Bank of Canada
Andrew Penny, a Certified Management Consultant and President of Kingsford Consulting Ltd, has worked closely with the BDC Consulting Group over the last 10 years. During this period Andrew has worked on close to a hundred consulting projects, primarily in the areas of strategic marketing and planning, business planning, coaching and mentoring.
Andrew has a keen business sense and by applying the fundamentals of market definition; segmentation, positioning and sales channel, Andrew delivers realistic and comprehensive plans, which results in innovative and effective strategies both from an academic and practical perspective.
I would recommend Andrew to anyone wishing to improve his or her business.
Peter Lawler, Senior V.P. Ontario
