Graham Birkenhead • Nov 8, 2022
Most CEOs and company executives in North America now recognise that improving their corporate culture would have a very positive impact on their business' performance. They recognise that culture is up there with strategy, marketing, brand, finance, and IP in terms of importance. And most also admit that their culture is not where it needs to...
Graham Birkenhead • Nov 1, 2022
Sun Tzu said many things concerning the art of war that are just as applicable to the art of business. For example, "In the midst of chaos, there is also opportunity.” There are many aspects to the world today that we could describe as chaos, and in each there will be opportunity for those that care to
Andrew Penny • Oct 25, 2022
I taught skiing, part time, for over 40 years. And during that time, I learned so much about skiing, teaching, and people. I also learned a great deal about staying warm; standing around for hours on end in windy -25C weather coaching downhill racers is not for the faint of
Andrew Penny • Oct 11, 2022
Almost every CEO I meet complains that finding staff is hard. And those that they can attract don’t perform well and don’t stay. Every leader understands how important great employees are to the success of their team, but many are doing it backwards. Companies spend huge amounts of money on websites, lead generation, sales funnels, pipeline...
Andrew Penny • Oct 4, 2022
If your sales activity is completely or partially conducted through channel partners, here are the 8 key questions you should be asking your channel managers: 1 On a scale of 1- 10, how important are you to your partners’ business strategy? Typically, partners have many different products or services to promote, but those that are crucial...
Andrew Penny • Sep 27, 2022
Sometimes the best way forward is so obvious that we often overlook it. This is true with companies wanting to increase their revenues and to become more profitable (of course the two are not necessarily synonymous...) They look at new markets, new products, new partners, complicated sales promotions, advertising campaigns and so on. All of which c...
Graham Birkenhead • Sep 20, 2022
Those elephants just sneak into the room with you, hide in plain sight whilst tucked away in corners, and cause havoc with your company’s performance. If only we could do something about that. Humans have an amazing ability to see and notice things that are different or changing, but we are generally less good at seeing things that don't change....
Andrew Penny • Sep 13, 2022
To my dismay it happened again. I drove to a car show in Vermont and won a prize… I joined over 500 cars at the British Invasion in Stowe, Vermont. It’s about 5 hours from Ottawa with lots of pretty and really twisty roads. I go to these shows because I like cars, especially British cars. My car is really only an excuse to hang out with a bunch o...