We've probably all seen starlings. Brownish birds that hang around in groups, often with quite thuggish behaviour as they swarm a food source to the exclusion of all other birds. If you look a little closer, you might notice that when they catch the light, there seems to be some iridescence to their feathers - and if you stand back you...
Read MoreDepending on who you ask, Market Research can mean focus groups, data analysis, demographic studies, customer surveys and any number of things. But no matter how it’s defined, it typically looks at a group of potential buyers and tries determine if they could be convinced to buy your product or
Read MoreYou don't build a business – you build people – and then people build the business. Zig Ziglar I was recently running a workshop for a client to address the way they worked (their processes and organisational structures) and they way they worked together (communications and culture). During the energised conversation, I was reminded once again...
Read MoreWay back in the swinging '60s, Jane Ball pioneered the first digital dating enterprise in London, England. Her secret sauce? Unconventionally successful. Instead of probing about desires, she asked what people decidedly ‘did not want’. It turns out that individuals had a foggy view of their wants, but a crystal-clear vision of what they did not...
Read MoreIn previous years words like volatility, instability, steady state were often used to describe the business economy. But this year, the big thinkers are using the word uncertainty which is a polite way of saying they haven’t got a clue. Why is this? We have a rise in the number of powerful dictators, ungoverned by rule of law, which means things...
Read MoreAre you: We have all heard the term Market Research and most often associate it with one of those bloated, generic reports that are tirelessly marketed on line. I will admit that even we succumb, occasionally, to their lure – only to be disappointed by the lack of applicability to the specific subject of interest. No matter what industry you...
Read MoreUnless you've been living under a rock, you've probably noticed that AI, Large Language Models, and ChatGPT are the talk of the town. I've been to a number of conventions, seminars, and conferences over the last month, and almost every session, every conversation, every panel includes some reference to
Read MoreNo matter who you are or what you are, you have competition. We compete for food, for water, for attention, for mates, for… well just about everything. Businesses are no different – we compete for employees, for customers, for supplies, for financing and so on. Given that competition is as old as the planet, there are accepted ways of competing....
Read MoreOne of the first things I ask of an audience when running my Strategic Thinking workshops is "raise your hand if you think you are a strategic thinker". I am always amazed at how few people raise their hands straight away - probably about a fifth if that, and then a few do the slight raising lowering thing which implies they think they maybe,...
Read MoreSmall and medium-sized businesses constitute the backbone of the North American economy. They make up a staggering 98% of all businesses and generate approximately 40% of total business revenue. Of those, around 60 to 70% are supplying other businesses (B2B) - as opposed to serving an end customer directly (B2C). Therefore, most businesses are...
Read More/kcl-goes-green/HeaderLogo-60x300-ID-e065fb7a-094d-4fc6-d8c1-f4f88e7523f5.png)