Become a Pricing Master with these 5 Golden Rules

Andrew Penny, February 17 2015

An area that people get wrong all the time is pricing. Some people price high based on the profits they hope to achieve. Some base it on some sort of average industry “cost plus” rule.  Some are afraid to charge too much. Still others simply add a few percent to last year’s price. So before you set your next price or quote your next deal here are t...

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It Sounds Absurd but Don't Motivate your Employees

Graham Birkenhead, July 2 2014

Following on from my blog about the Rock and the Bird, one astute reader asked me about the ‘careful’ way I had written about motivation and inspiration, and so I thought that would be a good point to expand upon for my next blog So, I encourage you ‘not to motivate your employees, don't even try to motivate them’. And why?  Well simply, it’s not y...

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The Rock and the Bird

Graham Birkenhead, April 15 2014

Have you ever wondered what the difference is between a leader and a manager? Which do you think you are? How can you tell? OK, so that was a bit of a red herring sort of question – I deliberately tried to mislead you, which is the whole point of this blog. Now, answer this question (not a red herring this time):  do you have anyone working for you...

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