Graham Birkenhead

Leadership & Management

The Stuff in the Middle

Graham Birkenhead, November 3 2026

When I say the 'stuff in the middle', I'm talking about what happens between having a question and having an answer to that question.  We often talk about the importance of crafting the correct question - or understanding the problem. And then we like to have an answer to our question, but sometimes realise that actually there isn't just one...

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Communication

SEO Isn’t Dead, But It Is Different…

Graham Birkenhead, October 27 2026

You have probably experienced how AI has infiltrated almost every interaction you have on the internet, and certainly when it comes to browsing or searching the web.  And with the advent of AI, I regularly hear the phrase 'SEO is dead', but is it? - or is it all just evolving?   I am by no means an SEO expert; in fact, that is partly why I have...

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Leadership & Management

Getting Better at Getting Better

Graham Birkenhead, October 13 2026

Have you noticed how some organisations seem to have a natural ability to get better, then there are many that edge their way to improvement, while some seem to languish or even deteriorate?   While there may be many reasons for this, it's worth looking at those natural improvers for a bit of

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Lean & Agile

Better Here - Worse There

Graham Birkenhead, September 29 2026

Most of us like solving problems - it's just part of our nature. If we find something that makes our job harder than it needs to be, we like to work out a better way of doing it, and make life a little easier. We tend to do that whether at home or at work, and that’s generally a good thing - it feels

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Leadership & Management

Just Ask

Graham Birkenhead, September 22 2026

Do you ever find yourself having a conversation with someone who is patiently explaining why something can’t be done, or something has to be done a particular way?  This explanation often involves some unnecessarily complicated workaround, and all the while seems to be skirting around a central issue that has some sort of protective forcefield...

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Leadership & Management

When Decisions Resist Being Made

Graham Birkenhead, September 8 2026

The same is true of management teams. Often decisions get made perfectly well, while a handful seem to linger and resist all attempts to move forward. The topics may get discussed at one meeting, revisited at another, perhaps supported by a little more analysis, but somehow never quite reach a conclusion. And being human, often our natural...

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Leadership & Management

Questions & Decisions

Graham Birkenhead, August 11 2026

We make hundreds of decision in a day - many are minor and take very little conscious thought, some are more weighty, both in terms of the thinking needed, and the outcome.  We tend to think of decision making as a process of choosing between options: A or B, yes or no, now or later, do nothing or do something.  And part of our process then...

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Communication

How Did I Not Know That?

Graham Birkenhead, July 28 2026

Do you ever have the situation where someone says something, it completely changes your understanding, it makes perfect sense, and you’re left thinking, “How did I not know that?” I have always struggled to keep kitchen knives sharp - that razor-sharp edge they have when you first buy them. I’ve spent hours trying to hone my edge honing...

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Leadership & Management

The Yellow Beetle Effect

Graham Birkenhead, July 14 2026

The VW Beetle has a very distinctive shape - and even over 3 generations of design covering nearly 60 years of production, that distinctive shape has been retained, and nearly everyone can recognise a Beetle.  Some Beetles come in a very noticeable yellow. So, the thing is with these yellow Beetles, there are few-enough of them that you won't...

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Communication

Spill Chucking and the Art of Floorless Communication

Graham Birkenhead, June 30 2026

Do you recognise this situation? You are drafting a text message on your phone.  You type a perfectly sensible word and it changes it into something entirely different. You correct it and it changes it again. After several attempts to get the word you want, you slow right down to type the word one letter at a time, and carry on with the rest of...

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