Coaching

Leadership & Management

Tuk R Bust - Time to Start Driving

Andrew Penny, August 18 2026

By the time this is in your inbox, I’ll be on my way to Sault Ste. Marie - the first stop on our expedition to Tuktoyaktuk on the Arctic Ocean. It’s a 14,000-kilometre round trip in my 1968 MGB convertible. And what blows most people’s minds is that Edmonton is only ½ way. And somewhere along the way, the expedition became a bit of a convoy: me,...

Read More
Leadership & Management

The Agency Continuum

Graham Birkenhead, June 16 2026

Most companies say they want proactive people. People who spot problems before they become crises. People who take ownership, seek opportunities, and look for ways to improve things. And people who don’t simply wait to be told what to do before taking appropriate action. And yet, strangely, many of these same organisations unintentionally teach...

Read More
Leadership & Management

Why Smart Teams Get Stuck on Simple Problems

Andrew Penny, April 14 2026

I was in a strategy session recently with a management team trying to build a forecast. Good business. Smart people. Plenty of data. And completely stuck - not “this is tricky” stuck, but “we’ve been talking in circles for an hour” stuck. They were trying to answer a simple question: What does next year’s revenue look

Read More
Leadership & Management

The Weight of 'Should'

Graham Birkenhead, December 9 2025

Most of us carry around a quiet mental list of things we feel we should be doing. Not just the obvious things like the strategic planning, the follow-ups, or the long-neglected improvements etc, but also the more behavioural expectations or hopes we he have for ourselves too: being more available, being more disciplined, being more present, being...

Read More
Leadership & Management

How to Build an Advisory Board that Actually Works

Andrew Penny, October 28 2025

I was speaking with a business owner a while back who told me he had set up an advisory board. “We got together twice,” he said. “It didn’t really go anywhere.” I asked a few questions: He’s not alone. A lot of advisory boards are built with good intentions but never deliver real value — mostly because they’re never built to deliver value....

Read More
Leadership & Management

Advisory Boards: Important But Not Urgent… Until It Is

Andrew Penny, October 21 2025

A while ago, I was catching up with the CEO of a mid-sized business. His business was growing steadily but wrestling with some underlying challenges. As we talked through a few of the issues, I asked whether he had ever considered forming an advisory board. His response was familiar:  “Absolutely, it’s something I know I need to do. Just not...

Read More
Market Strategy

Most Go To Market Problems Don’t Start in Sales and Marketing

Andrew Penny, October 7 2025

I taught skiing on weekends for almost 40 years and one of the most powerful skills I developed was what is called ‘Detection and Correction”.  It’s the skill of identifying the symptom and then determining the root cause. Inexperienced instructors can spot the symptom—but rarely identify the root cause. A student may be skiing without flexing...

Read More
Leadership & Management

Why Every Growth-Minded CEO Needs a Strategy Coach

Andrew Penny, August 26 2025

Most CEOs I know don’t want a coach. At least, not in the traditional sense. They didn’t climb the mountain by asking for directions. They got there by figuring things out. By instinct. By guts. By doing. But here’s the thing: at a certain stage, figuring things out alone doesn’t cut it anymore. The stakes are higher, the terrain is unfamiliar,...

Read More
Market Strategy

This Seemed Like a Good Idea at the Time

Andrew Penny, July 15 2025

With some trepidation you strip down to the basics and attach the required ankle tracker. You have made a foolhardy(?) decision to go ahead with the venture. Physically you are committed. Mentally – not so sure. You shuffle forward to the end of the dock. The man says, “The timer starts when you step on the

Read More
Leadership & Management

Yes, There is an 'I' in Team

Graham Birkenhead, June 24 2025

“There’s no I in team”  is one of those phrases that gets trotted out whenever someone needs to be reminded that it’s not all about them. It’s catchy. It sounds wise. It gets printed on posters, stitched into corporate training slides, and dropped into motivational speeches. I cringe every time I hear it ..... it seems to gloss over the vital...

Read More
Next