Many years ago, I was employee #14 at Bell Mobility in Canada, serving as Vice President responsible for securing dominant market share in Quebec and Eastern Ontario. At the time, we sold cellular subscriptions through phone retailers, whose sales reps could earn up to $1,000 per phone. While our competitors doubled down on this retail gold...
Read MoreIn a recent Tuesday TUNE-UP, I talked about PESTLE analysis. The timing was uncanny. Because Canada just got a new Prime Minister: Mark Carney. And on day one, he laid out one of the most business-relevant political agendas we’ve seen in years. Here are 10 key drivers you need to
Read MoreEvery Strategist knows the acronym PESTLE. It helps us to consider the context in which any planned course of action would take place. I encourage all leaders to put PESTLE into their strategic planning sessions. For those who don’t recall, PESTLE reminds us of the key areas to
Read MoreIn today’s unpredictable world, good leadership isn’t just about moving fast. Instead, it’s about moving with judgment; it involves knowing when to lead from the front, and when to watch, learn, and move decisively at just the right moment. We all know the old saying: “The early bird catches the worm”. And in business, this has often been held...
Read MoreAbout 2500 years ago, 100km west of Shanghai, a young military scholar developed some unconventional ideas about strategy. He took the surprising step of documenting them in a book he called “The Art of War”. Importantly for our SMB clients, his approach was very much that of the
Read MoreFor as long as humans have been around, the ability to decide who to trust - and who not to trust - has been a crucial part of our survival tool box. Individually, we human beings are relatively weak creatures, but our strength comes from forming social groups, to work, problem solve, and live together. And that requires communication and the...
Read MoreSome companies spend way too much time developing insignificant incremental features for their products. Nobody buys a product, or service for that matter, based on how long the feature list is. Once it can get the job done, the product capabilities become irrelevant. What becomes more important, as Pete Townshend might ask,
Read MoreWe are fast approaching the end of the year, and this will be our final Tuesday Tune-up for 2024. And what a year it's been. And as we take a quick look at 2024, this is an indication of the world of challenge and more importantly, opportunity that awaits us for 2025. Over the last year we’ve
Read Morenot 1605 As has been the case throughout history, whenever times get interesting - there is opportunity as well as threat; we need to be on the lookout for those opportunities so we can seize them, and we need to be prepared to mitigate any threats. Strategy is an ongoing process of achieving your goals using resources available to you while...
Read MoreThere is a Fear of Missing Out (FOMO) issue that pervades most companies, and they try to be attractive to as many buyers as possible. And when I say attractive, I am not referring to their product or service alone – I am including the whole package: product, price, packaging, brand, support and so
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